Press Kit Mood Board
As seen above is the press kit mood board created. As follows will be the design development process of her press kit.
To begin with name card design, a few important information have chosen to be added such as the name, website link, contact number, Instagram account. As seen below is the rejected designs for name card. The author tried to incorporate brush strokes for a artistic approach and using neutrals and dusty colour palettes, however it does not really translate the author as a person.
NAME CARD DESIGN 2
After the first creating the first batch of name card designs, the author realized that the wordings are too much, the colour combination does not suit the character of the author. Hence, she continue to simplify and create more designs using minimalistic approach. As seen below, she'd decided to go for 1 main colour instead for a cleaner look. She've also illustration herself using one of her existing photo to replace the brush strokes previously as the unique touch for artistically representing herself, also making the name card memorable. As seen below are the colour options and the last option is considered as the best because its readable due to the colour contrast of white and dusty pink. Title of each information such as "Mobile", "Address" etc have been removed to make it look pleasant and less packed.
Images courtesy of (Wong, 2018)
LETTERHEAD DESIGNS
Images courtesy of (Wong, 2018)
The letterhead designs were designed to share the same theme with the name card. They are minimal, neat and straight forward.
ENVELOPE DESIGNS
Slide courtesy of (Wong, 2018)
STAMP DESIGN
REFERENCE PHOTO FOR STAMP AND NAME CARD
As seen above is the photo used to trace and illustrate by the author using Adobe Illustrator.
Self introductory video.
Thank You,
Renee Wong
Bibliography:
Typoboutique (2019). [image] Available at: https://www.instagram.com/p/BNfYwybB6rR/?utm_content=bufferd25b1&utm_medium=social&utm_source=pinterest.com&utm_campaign=buffer [Accessed 8 Jan. 2019].Sara Nicely (2019). [image] Available at: https://dribbble.com/shots/2759859-Logo-Concept [Accessed 9 Jan. 2019].10x10.co.kr (2019). [image] Available at: https://i.pinimg.com/564x/63/a4/61/63a461bf99fc51440e3ca3537a1d9c6e.jpg [Accessed 9 Jan. 2019].Chris Thornley (2019). [image] Available at: https://www.flickr.com/photos/raid71/6999438567/in/album-72157629398835275/ [Accessed 9 Jan. 2019].Paper Sushi (2019). [image] Available at: https://www.etsy.com/listing/97754930/business-card-stamp-custom-2-34-business?ep_click=1 [Accessed 9 Jan. 2019].Kristina Crestine Design (2019). [image] Available at: http://tealandtea.blogspot.com/ [Accessed 9 Jan. 2019].SDCO partner (2019). [image] Available at: https://sdcopartners.com/2017/01/10/poste-and-co-id/ [Accessed 9 Jan. 2019].Louve (2019). [image] Available at: https://creativemarket.com/OctoberNovember/2845996-Louve-%E2%80%93-(Mockup-Kit)-Scene-Creator?u=sadaffk_&utm_medium=social&utm_source=pinterest&utm_campaign=tailwind_tribes&utm_content=tribes&utm_term=483300510_17026428_426934 [Accessed 9 Jan. 2019].Five Star Logo (2019). [image] Available at: https://fivestarlogo.com/inspiration/ [Accessed 9 Jan. 2019].I.Ping (2019). [image] Available at: https://i.pinimg.com/originals/86/a6/c9/86a6c944e8491cf27396a6400288a308.jpg [Accessed 9 Jan. 2019].Papelco (2019). [image] Available at: https://www.instagram.com/p/Bf_KCDLBe8-/ [Accessed 8 Jan. 2019]
Wong, R. (2018). Envelope. [image].
Wong, R. (2018). Name Card. [image].
Wong, R. (2018). Letterhead. [image].
Wong, R. (2018). Stamp. [image].
Wong, R. (2018). Photo Reference. [image].
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