The 3rd batch of sponsorship request have been sent 2 - 3 days after the PR team have sent the 2nd batch of sponsorship as the PR team realized the time is ticking and there is no point waiting for responses from the previous batch since these two batches brands are small local brands. Furthermore, the more sponsors the event could get the better it is. As seen below are the 3rd batch Platinum sponsors.
3rd Batch Platinum Sponsors
Slide courtesy of (Wong, 2018)
The brands featured in the slides are:
1) The Hive
2) Jessie's Trinket Trove
3) Poppy Lab
4) Karya Mats
5) SOCAR
6) QUULO
7) TINYPINC Miniatures
8) Home Too Much
9) Salang Design
10) Zeg
11) Bingka
12) Unfamous Apparel Clothing Co.
As seen in the above slide, the 3rd batch sponsors have more clothing brands compared to the 2nd batch. The PR team have got to know these brand through the R!UH, a monthly creative platform in Malaysia. R!UH is famous for hosting pop-up stores, workshops, performances and so on. Therefore, the PR team went through R!UH's social media page to see if there is any interesting local brands that they have featured previously. Thankfully, the PR team is able to discover plenty of local creative brands which are proudly selling localized products such as TINYPINC Miniatures and BINGKA where they included a Malaysian touch to their products! These brands are the perfect brands to represent the local creative entrepreneurship hence, exposing these brands in the event could inspire the audience to start supporting such creative local start up brands. Besides, since yoga activities and groups are being featured in the event, Karya Mats, a local brand who is selling yoga mats in a variety of contemporary prints and colours was reached out as well! They could be sponsoring the event in a way that they could loan their yoga mats for the organizers to display at the set up and at the same time, the audience would get to know their brand. Besides, they could also have a booth selling their yoga mats or even provide vouchers for the audience to enjoy a discount on their products. SOCAR which is a car-sharing platform and QUULO which is a e-hailing service are two targeted companies as they are very much new to the Malaysian market. Since Grab Car, the current biggest e-hailing service used in Malaysia might be difficult to get sponsorship from them, the PR team decided to look for similar, smaller brands such as QUULO and SOCAR as their Plan B. Well, who wouldn't love paying lesser to get to the destination.
As mentioned in the previous blog post, these 3rd batch sponsors does not represent all of the 3rd batch sponsors as the task have been divided equally between the PR team members to speed up the process. Currently, there have been a total of 100 sponsorship emails sent to brands / companies.
Thank You,
Renee Wong
Bibliography:
Bingka (2017). [image] Available at: https://www.bingka.my/collections/featured-products/products/teh-c-peng-pouch [Accessed 22 Dec. 2018].
FavCosmetics KL (2017). [image] Available at: https://favkl.com/ [Accessed 22 Dec. 2018].
Home Too Much (2017). [image] Available at: https://www.instagram.com/hometoomuch/ [Accessed 22 Dec. 2018].
Jessie's Trinket Trove (2018). [image] Available at: https://jessiestrinkettrove.com/ [Accessed 22 Dec. 2018].
Karya Mats (2018). [image] Available at: https://karyamats.com/collections/travelite-mats [Accessed 22 Dec. 2018].
Poppy Lab (2018). [image] Available at: https://www.poppylab.com/ [Accessed 22 Dec. 2018].
Quulo (2017). [image] Available at: https://www.quulo.com/about [Accessed 22 Dec. 2018].
Sa Lang Design (2017). [image] Available at: https://salangdesign.com/pages/the-fat-project [Accessed 22 Dec. 2018].
Socar (2018). [image] Available at: https://socar.my/#/home [Accessed 22 Dec. 2018].
The Hive (2018). [image] Available at: https://thehivebulkfoods.com/ [Accessed 22 Dec. 2018].
TinyPinc Miniatures (2017). [image] Available at: https://www.tinypinc.com/shopmy/ [Accessed 22 Dec. 2018].
Unfamous Apparel CLothing (2017). [image] Available at: https://www.instagram.com/unfamous/ [Accessed 22 Dec. 2018].
Zeg (2017). [image] Available at: https://www.zeg529.com/brand2 [Accessed 22 Dec. 2018].
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